Tim Bray against Web 2.0 “slogan”

Tim Bray tells us why he doesn’t like the expression “Web 2.0”:

It’s not only vacuous marketing hype, it can’t possibly be right. In terms of qualitative changes of veryone’s experience of the Web, the first happened when Google hit its stride and suddenly search was useful for, and used by, everyone every day. The second – syndication and blogging turning the Web from a library into an event stream – is in the middle of happening. So a lot of us are already on 3.0.

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